Brazil's Beauty Industry Ranks Third Among 193 Countries Worldwide - Makeup and Beauty Blog
Beauty isn't just large business in Brazil — it's HUGE! With a value of $28 billion past sales book, Brazil'due south beauty market is now the 3rd largest on the planet (behind the U.S. and Japan), and despite a sluggish global economy it's also 1 of the world'southward fastest growing, at a xiv% compounded rate from 2004-2009.
When Rio trounce a long list of famous cities to host the 2022 Olympic Games, it came equally a shock to many, simply Brazil, a country of 192 million, has been making strides for decades, capitalizing on vast natural resources and one of the world's well-nigh favorable climates for agribusiness.
Brazil's dazzler manufacture isn't just big because of the country's size, either. It's a multi-faceted industry, both internally with sales to Brazilians (their deodorants sector is the largest in the world; as well top v in pilus care products, toiletries and oral care) and externally through beauty industry exports, which now exceed $600 million per year. Demand for natural products and exotic plants (Brazil is home to 250,000 native botanical species) have led most of the globe's largest cosmetics companies to Brazil for ingredients like maracujá (passion fruit), açaÃ, acerola, mango and castanha exercise pará (Brazil Nut).
While unfamiliar to many outside the land, Brazilian beauty companies like Natura and O Boticário (the largest cosmetics franchise in the world; besides the world's largest perfumery) stand with the likes of Fifty'Oréal and Estédue east Lauder as powerhouses of beauty on the earth stage.
On your dazzler travels, keep those peepers peeled for fifty-fifty bigger and improve things from Brazil over the next few years. It's a vast land with seemingly countless space and resources, and their beauty industry is among the strongest and fastest growing in the world.
Your friendly neighborhood dazzler addict,
Karen
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